The renowned Argentine artist Abel Pintos is making people talk, but this time it's not for his music. His foray into the agricultural world takes a new direction with an ambitious project Lavalle, Mendoza, where sustainability and technological innovation are the protagonists.
Together with agricultural engineer Fernando Lapolla, they are promoting an initiative that promises to transform the regional fruit sector.
A Field with a Vision for the Future: 93 Hectares for Strategic Crops
The new venture encompasses 93 hectares for the production of pistachios and olive trees, taking advantage of the privileged climatic conditions of the Cuyo region. As Lapolla explained in an interview with CNN Radio, this territory offers unique agronomic characteristics that make it the ideal place for these long-cycle crops.
One of the highlights of the project is the efficient management of water, a scarce but strategic resource in the area. The property has four wells, three of which will be reactivated, and advanced precision irrigation systems will be implemented.
This technology will optimize water use and significantly reduce environmental impact, setting a standard for responsible agricultural practices.
What makes this project unique? Sustainability, Technology and Community
Under the name of “The Cuyana Matera”This field not only seeks to produce high-quality food, but also to generate a comprehensive productive ecosystem. Lapolla highlighted that the objective is to replicate the success of the model already implemented in “La Matera” in Mercedes, Buenos Aires, where pecan production has proven to be sustainable and profitable.
This new project includes key collaborations with local institutions such as the University of San Juan and regional nurseries. In addition, a school field in conjunction with John Deere, where producers and students can train in modern cultivation techniques and efficient management of natural resources.
In Lapolla's own words: “We think of fruit farming as a way of rooting people in their communities. These are crops that transcend generations and generate lasting value.”
Renewable Energy and Recovery of Agricultural Heritage
The environmental commitment of “La Matera Cuyana” goes beyond the efficient use of water. The team plans to install Solar panels in partnership with Dynamic Energy, which will allow agricultural operations to be supplied with renewable energy and reduce the carbon footprint of the enterprise.
Another highlight is the recovery of abandoned olive trees that already existed on the property. “We want to preserve the history of the place and give a second life to those trees,” Lapolla said. This approach reflects a deep respect for agricultural heritage and the natural environment.
The Legacy Continues: The Success of “La Matera” in Mercedes
While this new project in Mendoza is moving forward, the initial venture in Mercedes continues to consolidate. Despite climatic challenges, such as the recent drought, pecan production is proceeding as planned. “This year we will finish planting the projected 100 hectares and strengthen our Pecanito Argentino brand,” Lapolla assured.
In addition, they are working on strategies to expand their presence in both national and international markets, adding value to local production and positioning Argentina as a relevant player in the nuts industry.
Abel Pintos: The Artist Who Swapped the Microphone for the Straw Hat
Abel Pintos' involvement in this project goes beyond a financial investment. According to Lapolla, the singer shows a genuine interest in biology and rural development. “He loves to roam the countryside, ask questions and learn. I see him in the future trading his white hat for a straw one,” he commented with a laugh.
Pintos has expressed his desire to generate a positive impact in rural communities through sustainable projects such as this one. His vision aligned with social and environmental responsibility reinforces the purpose of “La Matera Cuyana”.
A New Era for Argentine Agriculture
The project by Abel Pintos and Fernando Lapolla in Mendoza represents a bold commitment to Innovation, education and sustainability in the agricultural sector. With a strategy that combines cutting-edge technology, professional training and environmental care, they seek to leave a lasting mark on the Cuyo region.
This initiative not only promotes the development of new regional economies, but also demonstrates that it is possible to produce quality food without compromising natural resources. Without a doubt, “The Cuyana Matera” It is an inspiring example for Argentine agriculture.
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